How long can my Store Name and About description be? Moderator January 24, 2020 00:21 Your store Name can be up to 30 characters. Your store About description can be up to 500 characters Related articles What are Markets? Setting up your store: A step-by-step guide Can I provide a 'Local Pickup' Shipping option? How To Set Up Your Products With Variant Pricing Comments 0 comments Article is closed for comments.